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Aug 20

3 Tips to Start a Business

By zgraft | Helpful Tips , Small Business Management

3 Tips to Start a Business

by Holly Baweja

Make a Business Plan

Developing a complete business plan provides a great way for a new company to create a detailed outline of the fundamental elements of each stage of the creation to their business. This plan will organize and structure the key components as well as setting up the future management and responsibilities of the members of the company. This document should provide a general overview of the finances, competitors, and market that the business is contending with. Within with the plan, devising a market and sales strategy will provide a clear and efficient to best establish the business.


Organize Funds and Resources

Determine the amount of funding that will be required to start up your business by calculating the amount of materials and labor needed. Your businesses demands should be prioritized by evaluating the essential functions and determining the necessary amount of funding to implement them. Once the business plan is created, this step will be made easier as much of the fundamental aspects are already recognized. In addition to the written goals, calculating these funds and resources offers an detailed outlook on what will be expected and what weekly, monthly, or annual goals should be set to meet.


Plan for the Future

After your needs are determined, create a profit and loss forecast based on market expectations and competitor values in order to set up realistic business goals and determine future funding and expenses. Since these values are all approximations, these should not be examined and treated as a definite cost, but it gives the business owner a general idea of what will be required to maintain their business. Based on the business plan and the funds and resources that are determined in the previous steps, creating a accurate estimate of what is to be expected in the future can be achieved.


Ready to get started with your business but need some help?  Give us a call at 616-422-4500 and our team can help your business.  Free consultation!


Contact us via e-mail.

Jul 10

Xero Management Report Walk Through

By zgraft | Bookkeeping , Helpful Tips

Xero’s Management Report is a great compilation and summary of the month (or other periods) end reports that most businesses need.

The report includes an executive summary, cash summary, income statement (profit and loss), balance sheet, aged receivables and an aged payables report.  This report can be published within the Xero company file, or exported as a pdf, Excel document, or Google Sheets.

How to generate a Xero Management Report For Your Company

1.From your Xero Dashboard, navigate to the ‘Reports’ tab.  You can see at this time that I do not have it saved as a favorite or starred report.

2.On the reports page, you’ll want to scroll down to the “Accounting” reports section.  You should star this so it shows up in your ‘Reports’ drop down box in the future.

3.When you select Xero’s Management Report, you’ll be taken to a screen with the Executive Summary.

4.This executive summary alone offers a lot of insight into your business’ performance over the last month, compared to the previous month, and you can even have that difference show up in a percentage column.  It’s a really fantastic snapshot of your business.

5.There are several customization options for your report.  For starters, you can choose which month you would like to see a report for using this drop down box. You can also choose which of the 6 reports (executive summary, cash summary, income statement  balance sheet, aged receivables and an aged payables report), and you can also choose to show the previous month’s numbers, it’s ratio compared with the chosen month, or no comparison at all.

6.Once you have made your selections, you have a few options to export the finalized report.  Your options include just publishing it within your company’s Xero file, or you could download it as a .pdf,, Excel spreadsheet, or a Google Sheets file.  You can also choose to edit the cover page, who the preparer was, date, or choose not to have a cover page at all.

I find that the Xero Management Report is a great compilation and other accounting platforms such as Quickbooks Online require you to compile these various reports manually.

Yes! We can help you with your Xero bookkeeping!  Contact us today to get started!

Jul 06

How To Give An Agency Access To Your Facebook Page

By zgraft | Helpful Tips

This is a question we encounter quite a bit, actually.  Most social media and digital marketing agencies will use a Facebook Business Manager account to request access to their client’s Facebook pages.  Unfortunately for clients, they don’t receive a notification and then are unsure of where to approve the administrator request.

Here are a few screen shots to show you how to give an agency access to your Facebook page:

*Please note:  This only works with Facebook fan pages, not with personal Facebook profiles.

Navigate to your Facebook Page’s Settings (located on the top right corner):

On the left, click on Page Roles

You will be able to see three categories.

Click on or scroll down to the ‘Agencies’ section

Here, you can approve or deny agency requests and see current agencies with access to your Facebook Page.

So there you have it!  Again, this is specifically for Facebook fan pages and not personal profiles.  

Looking for someone to manage your Facebook?  Give us a shout at 616-422-4500.  We work with clients all over the United States!

Nov 12

Some Of Our Website Builds

By zgraft | Ecommerce

Hey Everybody!


We do some web design and website management using a wide variety of resources and platforms.  Some platforms that we use on a regular basis include Wix, WordPress, Shopify, GoDaddy, and Squarespace.

Some of our website builds include:


Part of what we do is to incorporate branding as well as onpage SEO into each and every one of our builds.  We’re Inbound Marketing certified so we try to take a wholistic approach to web design.

Have a great day!


Oct 09

E-Commerce Management Services

By zgraft | Ecommerce

Hey Everybody!

With the growth of e-commerce portfolios we’re excited to announce that we are now offering comprehensive e-commerce management solutions!  Why us? We’ve worked with quite a few platforms and are more than capable to oversee and grow your e-commerce portfolios!

No matter if you have one shop or twenty, we’re able to help.  Some of our ecommerce website platforms that we’ve worked with in the past:


Shopify (we’re partners!)


WordPress (Woocommerce, Marketo)


A sampling of our work includes as well as

What are we able to offer?

In addition to sales and administrative services, we can craft an entire digital (and non-digital) marketing strategy to implement and then implement it!  Using a mix of social media marketing, paid ads, analytical tools, and e-mail campaigns we’re able to really drive sales.

Platforms that we use include:

  • Amazon FBA
  • Google Adwords
  • Google Analytics
  • Google Merchant Center
  • Google Webmaster Tools
  • Google Tag Manager
  • eBay
  • Shopify
  • PayPal
  • WordPress
  • Bing Advertising
  • Pinterest
  • Facebook
  • Facebook Ads
  • Instagram
  • Instagram Ads
  • Tumblr
  • Inventory Source

And more.

It doesn’t matter if you have a drop shipping program in place now, or are currently looking at adding to your ecommerce portfolio and need a complete website buildout and integration, we can help with it.  

If you’re just looking for a small website to sell your handmade goods or to sell products from your store front as well, we’re able to help you with that also.  Whether you go to one integrated ecommerce and storefront pos system such as with Shopify or PayPal, or even SquareUp, we can definitely get you going.

Another area that you’re probably concerned with is cost.  And while this kind of service can be expensive, we’re flexible.  You may not want or need a complete solution, in fact, it may not be the best for your business and we’ll tell you that.  

The best way to get started?  Fill out the form below and we’ll get back to you shortly.

[contact-form-7 id=”69″ title=”Contact form 1″]


Jul 21

Happy Friday!

By zgraft | Small Business Management

As another week finishes up, we’re excited to recap some of our blog posts from this week and maybe some news from around the world!

Check out our blog post3 Tips for Better Bookkeeping“.  In it, we talk about how important it is to perform regular, “lite” audits and how performing regular back ups is critical for desk-top based accounting software.

If you’re interested in moving to the cloud, Xero is a great platform that is currently on sale for less than a $1 a month!



Not much to recap this week, but as always, we’re here to help your business grow!

Jul 17

3 Tips to Improve Your Bookkeeping

By zgraft | Small Business Management

Bookkeeping on a daily basis can be a mundane task.  As a result, it’s critical to remain vigilant and now allow lackadaisical practices to creep in.  Bad habits can form quickly, and they can be fatal to a business.

Here are three easy tips to improve your bookkeeping and overall small business accounting procedures. 

  1. Perform a monthly audit.  While you may not have the time or resources to perform a thorough audit every month, spending some time to review the accuracy of your books and to make any adjustments (I’m not talking about adjustment entries, but actual bill amounts versus a memorized transaction entry, filling in memo lines so that expenses and sales are quite quickly able to be understood, etc.) to get the books in order.  A great time to do this is after or during your monthly bank account reconciliations.  
  2. Do a weekly (at least weekly) backup. If you’re not already using a cloud bookkeeping service like Xero or Quickbooks Online (you really should be, more on this later), you have got to be performing regular back ups.   As ransom ware becomes more mainstream, you’re playing with fire if you’re not taking care of and protectcing your data.  It’s amazing how many people think that they are backing up their Quickbooks or Sage desktop versions only to realize that they aren’t.  Even backing up to a local disk is simply not enough.   Ideally, if it makes the most business sense to stay with a local desktop version of your accounting software, the least you should do is perform a back up and then store it in a cloud storage account, such as Google Drive.  This allows you to have a safe back up should the unthinkable happen.
  3. When in doubt, keep notes.  It can be easy to come in and start entering invoices and bills without much thought, but often times different invoices need to be charted differently.  Perhaps it’s as simple as charting expenses in a job related account, or perhaps an asset is also a deductible expense and vice versa.  We come upon these variables on a daily basis and often times just make assumptions.  We have to, of course, because our assumptions are based on experience.  However, I’d recommend keeping a notebook handy so that you’re able to write down how you treated those items.  This allows for you to go back and remember your thought process should you need to revisit them.

Thanks for reading!  Don’t forget to subscribe to our newsletter!


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Jun 16

Quickbooks Online-now half off!

By zgraft | Quickbooks

Now offering half-off of Quickbooks Online Subscriptions!

Quickbooks Online (QBO) is a true cloud based application that can be accessed anywhere and at any time. QBO offers several subscription levels. All subscription levels include sending and tracking custom invoices, tracking income and expenses, creating and managing estimates, and syncing bank accounts and apps.

The most beneficial subscription for your company’s needs is Quickbooks Online Plus. With QBO Plus, there are additional benefits such as managing and paying bills, instant sales and profit reports, tracking inventory, and preparing 1099s. In addition to this, up to five users can access the company’s account simultaneously and on different devices such as a smartphone, tablet, or computer.

The normal billing amount for QBO Plus is $50/month. However, as your QBO ProAdvisor, we would be able to offer you a 50% discount on your subscription if you stay on our wholesale billing account. Payroll may also be added onto your QBO account for an additional $45/month if desired. There are other applications available to use with QBO such as SOS Inventory. This app allows for more detailed inventory tracking, lot tracking, barcoding, and other benefits based on the subscription level chosen for SOS Inventory. The most popular plan is $59 and can be used by 3 users. There is no cost to import from QB Enterprise to QBO, and switching is easy and quick.

QBO has a very user-friendly interface that provides guidance as a person gets used to the application.  Because QBO is hosted by Intuit’s servers, no updating or installation is required, allowing for a more effective use of time. QBO is constantly updating so that bugs are seemingly nonexistent. QBO is a widely popular company, so FAQ’s and forums are rich with information and testimonials if help is needed.

We at Growth Business Consulting, LLC pride ourselves on our expertise in Quickbooks Online. As your accountant user, we will be able to provide you guidance and answer questions. We can be given access to your QBO account to help properly manage your finances. Since QBO can be accessed anywhere, we will be able to provide our services quickly from our own office. If your current head of Finance were to leave, we do offer virtual CFO services and are able and willing to provide our skills to manage your company’s books.

Contact us today to get started!

*Note: Prices subject to change.

Apr 18

Small Business Management – Understanding Income Statements

By zgraft | Accounting Basics , Small Business Management

Small Business Management – Understanding Income Statements

Aѕ a ѕmаll buѕіnеѕѕ owner, you are рrоbаblу very fаmіlіаr wіth уоur mоnthlу іnсоmе statements. Thеу аrе рrоbаblу thе mоѕt іmроrtаnt ріесеѕ of fіnаnсіаl іnfоrmаtіоn you lооk fоrwаrd to at the bеgіnnіng оf each mоnth. Thе Inсоmе Stаtеmеnt іѕ оnе оf thе fіnаnсіаl rероrtѕ thаt you should bе receiving frоm уоur ассоuntаnt rеgulаrlу. At lеаѕt оnсе a mоnth, уоu ѕhоuld be able to ѕее hоw уоur ореrаtіоnѕ аrе dоіng. Yоu wіll bе able to rеасt іn a tіmеlу manner іf уоu can ѕее how уоur buѕіnеѕѕ fаrеѕ in the mаrkеt. If уоu аrе рrоfіtаblе аnd hіttіng уоur tаrgеtѕ, the income ѕtаtеmеnt wіll ѕhоw thаt уоu аrе dоіng thе right thing аnd уоu саn рuѕh tо achieve more. If you are incurring lоѕѕеѕ, you саn іmmеdіаtеlу make соrrесtіvе асtіоnѕ to nudgе уоur business back tо the right dіrесtіоn

Whеn evaluating companies, buѕіnеѕѕ brоkеrѕ аnd іnvеѕtоrѕ use thе іnсоmе statement to determine profitability, investment vаluе аnd сrеdіt worthiness оf a company. Income statement gives you thе іnfоrmаtіоn whісh hеlрѕ іn fоrесаѕtіng thе amounts, timing аnd unсеrtаіntу оf futurе саѕh flоwѕ.

Dіggіng deeper іntо any оf thе main саtеgоrіеѕ of thе іnсоmе ѕtаtеmеnt wіll аllоw you tо fіnd the rеаѕоnѕ bеhіnd аn especially good оr especially рооr performance іn thаt area during аnу given mоnth. That іѕ аn indispensable раrt of mаnаgіng уоur buѕіnеѕѕ аnd a very vаluаblе one. It wіll make уоu іntіmаtеlу fаmіlіаr with all fіnаnсіаl еffесtѕ оf thе раѕt mоnth’ѕ buѕіnеѕѕ асtіvіtіеѕ.

Inсоmе Stаtеmеnt іѕ rеlаtеd wіth thе Balance Shееt in the terms of net rеѕult fоr thе реrіоd, і.е. profit оr lоѕѕ for thе period frоm thіѕ financial ѕtаtеmеnt gоеѕ to thе Balance Shееt аѕ аn increase оr dесrеаѕе in Rеtаіnеd Earnings (result nоt distributed to the shareholders аѕ dіvіdеndѕ).

Items Included

Cоnѕіdеrіng thе ѕtruсturе оf Income Statement, it is іmроrtаnt thаt this ѕtаtеmеnt іndісаtеѕ not only net rеѕult fоr thе period, but аlѕо соnѕtіtuеnt раrtѕ, whісh mаkе this rеѕult. So thіѕ ѕtаtеmеnt wіll include the fоllоwіng:

• Rеvеnuе: amounts earned for thе goods ѕоld оr ѕеrvісеѕ provided

• Cost оf Sаlеѕ: cost оf gооdѕ ѕоld оr ѕеrvісеѕ provided. In саѕе only gооdѕ are being sold, thіѕ items will bе саllеd Cost оf Gооdѕ Sоld. Hеrе аll thе cost whісh аrе directly rеlаtеd to thе rеvеnuеѕ еаrnеd are іnсludеd

• Gross Prоfіt: difference bеtwееn twо mentioned іtеmѕ, whісh іndісаtе how muсh business еаrnѕ from thе mаіn ореrаtіоnѕ 

• Oреrаtіng Exреnѕеѕ: thіѕ іtеmѕ consists of thе еxреnѕеѕ whісh саnnоt bе dіrесtlу rеlаtеd to the соѕt оf gооdѕ ѕоld оr ѕеrvісеѕ provided. Exаmрlеѕ саn be ѕаlаrіеѕ оf ассоuntаntѕ, аdmіnіѕtrаtіvе office ѕрасе rеnt аnd other

• Operating Profit: difference bеtwееn Grоѕѕ Profit аnd Operating Expenses

• Interest Exреnѕеѕ: these expenses are ѕhоwn ѕераrаtеlу to indicate financial costs thе buѕіnеѕѕ іnсurѕ аnd whеthеr іt еаrnѕ ѕuffісіеnt profit tо bе аblе to pay іntеrеѕt оn tіmе

• Nеt Profit (Loss): thіѕ is the nеt rеѕult fоr the реrіоd. If іt іѕ роѕіtіvе, wе hаvе a рrоfіt. If іt is nеgаtіvе, wе hаvе a lоѕѕ.

Important tо nоtісе, that Inсоmе Statement іѕ usually рrераrеd on thе ассruаl basis, і.е. income and rеlаtеd expenses are recognized dеѕріtе thе fасt that cash was not уеt раіd оr rесеіvеd, but bаѕеd оn the оblіgаtіоn frоm сuѕtоmеrѕ to рау fоr gооdѕ ѕоld оr ѕеrvісеѕ рrоvіdеd and bаѕеd оn thе obligation of thе buѕіnеѕѕ tо рау its liabilities.

We can help prepare your income statements!