Building a video streaming site with a paywall

How To Build a Video Streaming Website

One of our clients produces quite a bit of media and has some plans to, well, produce more media in the future. We’ve been brainstorming on coming up with a way to distribute the content and then being able to manage and monetize that content.  And as a result building a video streaming website became a possibility, and then I decided I’d write my notes on “How to build video streaming website”.

We looked at a couple of solutions such as Cleeng, and honestly, Cleeng just does not have the user friendly interface or controls that we were looking for, and the cost can be relatively prohibitive (they do have what is essentially a pay as you go option).

I began messing around with WordPress and doing some research on what some other people have used to successfully build a streaming website, and I came across Memberful.   Memeberful has a great article on how to integrate with WordPress websites to protect your content, and you can check that out here.  One thing of note is that they integrate pretty well with Squarespace, which is also one of my favorite platforms.

However, really all you need to do is sign up for a trial to Memberful, select that you are integrating Memberful with WordPress and they’ll give you a code to input into the Memberful plug in.

 

Step-by-Step instructions

What you need: WordPress website, Memberful account, and a content distribution site (Ie, Vimeo or YouTube).

  1.  Install the Memberful plug in on your wordpress website
  2. Embed your video content on whatever pages you’d like
  3. Sign up for Memberful
  4. Enter the code from your Memberful subscription into the plug in on your website
  5. Manually edit each page’s restrictions and messages.

For instance, if you go to gollc.a2hosted.com and select any of the “Videos” page, you’ll see a message saying that “This content is protect” “Sign up here” etc.  Note: Don’t sign up.  Seriously, don’t.

And that’s really all there is on how to build a video streaming website.

Memberful’s prices are very competitive as well.  I have not been able to find another platform that is as easy to use and cost effective.

Want us to set one up for you? Click Here!

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A Social Media Tip

With more than one billion daily Facebook users, 300 million daily Instagram users, and then Google+, Twitter and LinkedIn (among many, many more), businesses cannot afford to not incorporate social media management into their growth strategies.   Social media management (or SMM), can be time consuming and quite costly with no return on investment if not done correctly. This is where firms such as Growth Business Consulting, LLC and others can step in and help.  Our main focus is to provide content that informs and delights customers and potential customers, building organic engagement so that they develop trust in your brand.  This also helps with any potential ad spend and organic Facebook interactions is (at the very least indirectly) great for SEO scores and placement.  One of our clients saw a 50% increase in website visits after we took over their Facebook management.  It was all through organic engagement.

Instead of turning social media over to an intern, turn it over (for less money) to a company that specializes in integrating social media with a company’s stated strategies.  We can help improve your branding as well, making sure that you are who you say you are no matter the platform.  Some other ways that we can help are by:

  • Determining the correct target market
  • Writing content that is based on a buyer persona’s location on the buyer’s journey
  • Examining analytics that can further inform business decisions

While there are a number of expensive platforms out there that allow for a business to schedule and manage much of their posts (we do sell some of those solutions, such as Infusionsoft and Hubspot), the content still has to be created and those platforms don’t inform as to buyer personas and where along the buyer’s journey a potential customer is.  Working with us allows businesses to have greater insight into their social media.

 

Want to get started or at least chat?  Contact Us!